AMSOIL Returns to Loretta Lynn’s Ranch as Official Oil, Presenting Sponsor of Monster Energy AMA Amateur National Motocross Championship

MX Sports has announced that AMSOIL INC., a Wisconsin-based company that specializes in formulating top-tier synthetic lubricants, will make its anticipated return to Loretta Lynn’s Ranch as the “Official Oil” of the Monster Energy AMA Amateur National Motocross Championship. This multi-year partnership will also see AMSOIL serve as the presenting sponsor of the world’s single-largest motocross event, beginning with its 42nd running this July 31st through August 5th in Hurricane Mills, Tennessee.

The AMSOIL legacy at Loretta Lynn’s spans decades, with more than 30 years of high-level support that has included title sponsorship of both the event and the Factory Honda amateur racing program. Most recently, AMSOIL served as the official presenting sponsor of the AMA Amateur National Motocross Championship and will now make its return as an exclusive partner for the oil and lubricants segment.

“AMSOIL has a long tradition of supporting grassroots racing and we’re excited to continue supporting the future of motocross by becoming a presenting partner of the AMA Amateur National Motocross Championship,” said AMSOIL Sr. Vice President, Dealer Sales & Marketing Dan Peterson.

The innovative, high-performance products from AMSOIL will be showcased throughout the duration of the event thanks to the support of one of the company’s local dealers. To commemorate the company’s return to the Ranch, a series of giveaways will be offered, which will allow racers and their families to experience the brand’s commitment to making the best synthetic lubricants in the market.

“With one of the most decorated legacies of any sponsor in the history of the AMA Amateur National Motocross Championship, we could not be happier to welcome AMSOIL back to Loretta Lynn’s Ranch,” said MX Sports Event Director Tim Cotter. “Their commitment to amateur motocross and grassroots racing as a whole has been instrumental in making this event the legendary spectacle that it is and we’re eager to begin writing the next chapter of their involvement in the years to come.”

The 2023 Monster Energy AMA Amateur National Motocross Championship, presented by AMSOIL, will commence from Loretta Lynn’s Ranch in Hurricane Mills, Tennessee, from Monday, July 31, through Saturday, August 5, with six days of action featuring the finest amateur motocross talent on the planet, across 36 classes of competition.

For more information on the Monster Energy AMA Amateur National Motocross Championship, presented by AMSOIL, visit the series official website at www.MXSports.com or call (304) 284-0101. Join the conversation on the event’s social media channels, along with receiving the most up-to-date news and exclusive content.

Scott Lukaitis
Scott Lukaitishttp://www.scottlukaitis.com
Chief content and creative producer for NJMotocross and The Privateers Story. Powersports and Racer Marketing Professional - Photographer - Writer. Independent consulting organization specializing in powersports and racer marketing and promotions. Additional services include Motorcycle Industry Management, Action Sports Photography, Social Media Marketing, Relationship Marketing, Journalism, Public Relations, Press Relations and Marketing, Powersports Marketing, New Media Marketing. Lukaitis Consulting can get you, your company or event the attention it needs to be successful.

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